Wrapped by: Stick-It & Daniel

Category: Vehicle Wraps - Commercial // Motorsports

Vinyl: General Formulations

Project: DGM Racing Trailer 2021

The Story: Local NASCAR Xfinity Series team, DGM Racing, needed to refresh and rebrand the semi-trailer that transports its racecars and equipment. Utilizing bright/bold colors, the graphic designer was able to create an effective and eye-catching advertisement that showcases multiple team partners. This project presented unique challenges of creating a cohesive design that features many companies with different brand colors.

Pros:

This form of transportation advertisement reaches millions of people each year, generating valuable impressions for the companies and brands being promoted.

Cons:

Expensive vinyl project (large canvas)

Longer project timeframe

Remember:

Long-term advertisement. Do not print logos/designs into the wrap that is seasonal, may change over time, etc.